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NBA Announces Expansion with FanDuel

It was good news for fantasy NBA players on Tuesday, as the NBA announced an expanded partnership with FanDuel.

The new FanDuel deal, an expanded multi year partnership, makes the company an Authorized Gaming Operator for the NBA. It also continues FanDuel’s role as the Official Daily Fantasy Partner of the NBA as well as the WNBA.

It means that FanDuel will have access to official NBA betting data and league logos for it’s sports betting services.

As the NBA’s official Daily Fantasy Partner, FanDuel continues to operate the Daily Fantasy game for the NBA and WNBA.

 

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There are also improvements down the line for NBA InPlay. The interactive mobile fantasy game lets fans play in real-time as games are taking place.

“The core of our terrific partnership with FanDuel has been focused on innovation around the fan experience, and we are excited to extend it to include sports betting,” said Scott Kaufman-Ross, Head of Fantasy & Gaming, NBA.  

“Together, we have broken new ground in the fantasy world on both the NBA and WNBA, and now with the use of our official NBA betting data, will continue to collaborate on new ways to engage our passionate fans.”

 

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“The NBA was the first sports league we partnered with, and has been an incredible partner ever since,” said Matt King, CEO, FanDuel Group.  

“We share a clear view on how we can collaborate to bring basketball fans new ways to engage with the games and players they love. With the expansion of our fantasy agreement and addition of sports betting, we are excited to work together in ways we haven’t before.”

The NBA and FanDuel have been partners since 2014. Then, they teamed up to provide the the first official daily fantasy basketball game of the NBA.

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